RICH SNIPPETS GOOGLE MANUAL

Will be interesting to track this over time. Here is a screenshot from Glenn Gabe of it already going missing for sites:Īnd yep, review snippets are gone from the SERPs already for the verticals impacted.

RICH SNIPPETS GOOGLE MANUAL

Google will not issue manual actions in Google Search Console for violation of this guidelines, Google will simply will just not show the rich results in Google Search. Google told me 'this policy change will align the rich snippets feature with other Search surfaces that display product information from merchants, to help provide consistency and clarity.' This includes Google not showing star ratings, prices, or availability information and so on. This new policy is effective already and I assume you will soon, if not already, not see rich results in Google Search for these types of products. This includes content related to firearms & weapons, recreational drugs, tobacco & vaping products and gambling-related products. The new guidelines were posted over here and read:ĭon't mark up content that promotes widely prohibited or regulated goods, services, or information that may facilitate serious and/or immediate or long term harm to self or others.

Product examples include firearms & weapons, recreational drugs, tobacco, vaping products, gambling-related products and other products that can pose acute threats of physical harm. Google said it will simply not show rich results on such products. This structured data markup can be used by site operators who add their co-existing HTML that in turn authorizes search engines to have a better understanding of the information that each web page comprises. These new guidelines directly disallow you to markup product or content that are widely prohibited or regulated, or that can facilitate serious harm to self or others. Basically, if you’re looking to display reviews via rich snippets directly on Google, you’ll want to get a demo from one of the third-party review aggregators (Shopper Approved or Yotpo), buy a plugin, or hire a programmer. Rich Snippets are displayed by Google although the information is drawn from websites with the help of structured data markup. Google Search has added new content guidelines to the rich results help document.

Rich snippets google